Electronic Arts has announced that, in just a little over a month, sales of Star Wars: The Old Republic topped 2 million units, that’s a lot of SWTOR credits!
CEO John Riccitiello said that “We are pleased to report a strong holiday quarter driven by Battlefield 3, FIFA12 and a strong showing by our digital games and services. Star Wars: The Old Republic is developing a committed community of players with more than 1.7 million active subscribers and growing.”
EA, which lavished more moolah on SWTOR than on any game in its 30-year history, also dismissed reports of mass migrations from the game. Wait times to get on the servers –considerable in the beginning—had suddenly dropped, leading to speculation that players were leaving the game en masse.
Not so, EA insists. They were able to double the number of people they could support per server, letting more folks play, quest, and stock up on SWTOR gold. CFO Eric Brown added that “Star Wars has been an incredibly successful launch.”
(Those not interested in further stock news may skip to the next item or go back to vanquishing Flesh Raiders and saving up SWTOR gold.)
EA reported sales that are much better than forecasted for the December 2011 quarter, narrowing its fiscal losses in Q3. It reported a loss of $205 million (62 cents a share), compared to last year’s loss of $322 million (97 cents a share).
“We recorded our highest operating cash flow in 31 quarters and grew segment share in both Europe and North America,” said Brown. “Third quarter non-GAAP digital revenue grew 79 per cent year-over year, and we achieved our goal of generating over $1 billion in non-GAAP digital revenue on a trailing-12-month basis.”
EA also sold 11 million units of Battlefield 3, released during the holiday season.
What it all means: SWTOR is EA’s cash cow/ golden goose (pick your animal metaphor of choice) and I’ll bet an XS Freighter full of the best SWTOR credits they’ll do what they can to keep us happy and playing!
SWTOR Guild Summit
When you were a kid, did you ever get those cool party invites to birthday parties and stuff? Well, here’s a cool grownup version:
What: the first ever SWTOR Guild Summit
When: March 4-6 2012
Where: the DoubleTree Hotel, Austin, TX
-discuss the state of the game with the developers from BioWare Austin
-participate in Q&A sessions with developers, roundtable feedback discussions
-get a preview of some upcoming game features
According to Bioware:
“The goal of the summit is to facilitate an open discussion between guild leaders and the game design team. This event will provide an opportunity for attendees to voice their feedback directly to the teams responsible for the design of Star Wars: The Old Republic, hear the team’s thoughts and reasons behind design decisions, and discuss the current direction of the game.”
There’s still space left in this by-invitation-only event, so interested Guild Leaders (or an OIC) who are interested should submit an application. Applications will be accepted until February 10th.
If selected, bring real $$ in addition to your SWTOR gold; you will have to pay for your own travel, food and lodging.
Also, although guild leaders from around the world are invited, the summit will be conducted entirely in Galactic Basic Standard, ie, English.